Mayhem Is Going To Get You. After It Gets Your Children.

Imagine, if you will, a man. A scary man in a black suit. This man-this entity-loves causing vehicle-related chaos wherever he goes, and no one's car is safe. Have you run screaming in horror to check YOUR car yet? You should. Because Mayhem is coming, and he feels no remorse.

Such is the premise of a new series of frankly brilliant commercials just aired by Allstate insurance company. The ads follow the darkly comedic exploits of Mayhem personified in the form of actor Dean Winters (most notably famous for his work on the HBO drama "Oz").

This central idea is a refreshingly original way of catching people's attention, making them laugh, and (in an ever so subtle way) scaring the hell out of them so they buy your insurance services.

Our favorite scenarios by far are the teenage girl recklessly driving her pink suburban tank into someone else's car (OMG!) and the malicious windstorm. Both things/people narrated by Mayhem in his gravelly, film-noir voice; adding to the surreality and making the situation that much funnier.

Winters is perfectly cast in the role. He sells the character's evil nature seemingly without effort, waggling his eyebrows at the viewer and cackling after getting hit with a car or rear-ended. Mayhem also retains the scrapes and bruises he sustains in each accident from commercial to commercial, adding a sort of continuity to the whole thing.

Overall, our verdict is that we much prefer this new, more frightening gentleman over the guy from The Unit. He was nice and everything, but did anyone ever see him drop a tree branch on a car? Or jog with a sexy headband? The answer to that riddle is no, Billy.

P.S. we know that our last post was only two days ago, but we're trying to make up for all the times we haven't been there in your life, reader, so we thought we'd try and post a little more often. Don't expect it to become a regular thing though. The zombie concubine cosmonauts could find us any minute. Ad is posted below.