"I'm Gettin' Stupid Loose."

We know this one's a bit of a throwback, since its been on the tube for a couple of months at least, but its just so incredible. Not to mention a refreshing angle on internet dating. Zoosk is the name, and they don't appear to take themselves too seriously.

Unlike other dating websites (read "Eharmony and Match.com"), who claim to be able to hand you the perfect relationship in a neat little test tube, the message behind the Zoosk campaign appears to be, "Hey, whatever you're into. We got it." Now, whether that's good or bad, we leave up to you, reader. It goes without saying that any website of this ilk is a Lifetime movie waiting to happen. And not the weepy, inspirational kind.

Online dating is nothing to be scoffed at, however. Its become something of a "growth industry," as the suits like to say (please note our use of the term "suits" and its indication of our anti-establishment standing). Once a source of derision and scorn, its rapidly becoming mainstream, as the ads take great delight in reminding us.

But, we digress. Female readers may find this week's ad especially entertaining, since it features two female coworkers checking out people's social networking *cough* Facebook *cough* profiles on the internet (you know, stalking bitches. we've all done it; get the hell off your soapbox). Flashback to a blind date with a professionally sponsored darts player gone horribly wrong. Seriously, we're pretty sure the guy at the end is dead.

The spot is quite obviously targeted at twenty-something women in your typical office workplace. From the casting, we'd actually like to ad "super-attractive" to that demographic list. Zoosk isn't run by idiots. They subconsciously try and net the dudes too. We're sure there's a swarm of hot twenty-something women just waiting for us to try and pick up on them. So they can laugh at us. And another little piece of us can die.

This week's reader question: what's your take on online dating? Is it legitimate? Does the use of electronics in the courting process remove essential human interaction? Will Cartman ever find out who his father is? Get us back.